Strategic planning can be frustrating when taken too seriously. Especially if it seems like ‘if everything is important, then nothing is important.’ Aligning resources with projects and prioritizing goals while maintaining operations… it’s enough make you give up and think about it tomorrow.
But! Here’s a great strategy for strategy planning! This article illustrates that if you think about the various options being put forth during the planning process as happy stories about the future, it’s much easier to keep ideas flowing and develop them without getting stuck in logistics.
What a fun way to tackle the process. Here’s that article again:
http://blogs.hbr.org/martin/2010/06/strategies-as-happy-stories.html
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About cailinbaker
Cailin is the Manager of Business Development for Demarche Consulting Group, and has a background in technical writing, research and analysis, marketing and publishing, and accounting. She performs marketing, process mapping, research, and reporting for Demarche.
By working in accounting in both public and private sector environments, Cailin developed a well-rounded understanding of finance and business in government as well as large corporations.
Cailin honed her skills in editing, graphic design, and publishing in her role as a technical publishing specialist for Science Applications International Corporation. There she worked extensively with the environmental science team, developing environmental impact statements and environmental assessments for projects in the greater Puget Sound area.
Through freelance research, editing, and writing services, Cailin has had the opportunity to learn about a broad spectrum of industries. She received her BA in English literature from Western Washington University.
