How Formal?

At our awesome Strategic Planning event last week, we had a great discussion about the appropriate level of formality in strategic planning, documentation, and reporting, depending on the size and management of a business or organization. A one-page strategic plan, for instance, may be all you need for a very small, well-managed business.

On the other hand, “putting it in writing” really demands accountability. That’s why this blog entry from ebizq.net caught my eye. They throw out a somewhat unsubstantiated, but still jarring, statistic:

70% of organizations with a formal process for strategy execution were exceeding the performance of their peers in their industry, while in contrast only 27% of those without a formal process were.

Kind of makes you wanna write out some goals, measurements, and due dates, doesn’t it?

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About cailinbaker

Cailin is the Manager of Business Development for Demarche Consulting Group, and has a background in technical writing, research and analysis, marketing and publishing, and accounting. She performs marketing, process mapping, research, and reporting for Demarche. By working in accounting in both public and private sector environments, Cailin developed a well-rounded understanding of finance and business in government as well as large corporations. Cailin honed her skills in editing, graphic design, and publishing in her role as a technical publishing specialist for Science Applications International Corporation. There she worked extensively with the environmental science team, developing environmental impact statements and environmental assessments for projects in the greater Puget Sound area. Through freelance research, editing, and writing services, Cailin has had the opportunity to learn about a broad spectrum of industries. She received her BA in English literature from Western Washington University.
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